Masters of Africa
Masters of Africa is a place for the 4x4 (and 4x2) community to share experiences through images, videos and discussion. Join us on this exciting Journey!
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Been There? Show us and win!
The Masters of Africa Blog is inviting you to submit pictures of all the great places you've been with your Toyota 4x4 vehicle. These photos in themselves tell a story of your adventures with your beloved bakkie or 4x4 and you could win! read more »

The Toyota 4x4 Conservation Outreach heads for home
The Toyota 4x4 Conservation Outreach has reached the final stretch in its 22 day adventure. The Outreach is a joint venture between Toyota South Africa, the Game Rangers Association of Africa, the Southern Wildlife College, Peace Parks Foundation, and the Klipbokkop 4x4 academy.
The purpose of the project is to send a team of rangers and specialists to visit key conservation areas in Africa. The plan is to meet with the managers and field rangers in these areas and assess what the training, development, and management needs are. read more »

Innovative vehicles need innovative finance
Toyota have launched their new ValuePlan financing product, which promises massive benefits to the savvy consumer looking for a great Toyota vehicle. What makes this plan so different from other finance offerings is that this one puts you behind the wheel of a new Toyota every three years! This plan allows you to beat the inevitable depreciation of your cars value. read more »

Toyota is a top 3 car brand
The Sunday Times and Markinor have recently released their Top Brands survey for the South African market. Once again, Toyota has proven its popularity by making it to the top 5 for the 5th consecutive year. Toyota made it into the top 3 car brands. The Senior Vice President for Sales & Marketing at Toyota SA Andrew Kirby has said: “Toyota is very proud of the award and we are even more delighted about our brand’s consistent performance in the mind of consumers over the past five years. South African consumers have helped us to make our brand the market leader for the past 29 years. read more »

Toyota partners with legendary environmental show 50/50
Toyota South Africa has partnered with the much loved SABC 2 television show 50/50 by sponsoring a Land Cruiser 70 station wagon for production purposes. The official handover took place at the Randburg studios of Clive Morris Productions on the 11th of August, 2008. read more »

Toyota team at tip of Africa
Toyota-supported athletes Braam Malherbe and David Grier notched up another important milestone when they reached the southern tip of Africa during the gruelling 3 500km Cipla Spar Miles for Smiles Coastal Challenge 2008.
“It was a good psychological boost and there was a wonderful sense of occasion and achievement as we reached Cape Agulhas,” David said. “It seems like just the other day that we were running across the bridge linking Namibia and South Africa at Oranjemund, although that was six weeks ago.” read more »

Miles for Smiles interview - Geoff Dalglish
I recently had the privilege of interviewing Geoff Dalglish, Miles for Smiles blogger and campaign head. read more »

FHM ride with Mark Cronjé
The guys from FHM magazine took the navigator's seat in Toyota Off-road rally driver, Mark Cronjé's Hilux at Rally Star. Cronjé took the reporter for a spin at a scary 180 km/h in dirt.
See the attached video to see how well this oke could hang in there!

Women's 4x4 training this weekend
Ladies this one's for you. The Algoa Toyota 4x4 Club (Eastern Cape) is hosting a free training day for women on 9 August at 9am.
It seems you don't even need to own a 4x4 yourself to participate as "experienced drivers will take you for a spin". Although aimed at ladies, families may tag along but only women may participate in 4x4 activities.
If you're interested, please see http://www.4x4community.co.za/forum/showthread.php?p=198886 to get more info (such as how to RSVP). read more »
Sun City 400 '08 - Toyota's two class victories and lots of drama
Round 5 of the Absa Off Road Championship, the Sun City 400, happened this past weekend carrying along with it a bit of drama for the Toyota teams.
Hugo and Jaap de Bruyn came out third overall in what turned out to be quite a challenging race. They finished with a flat front tyre. read more »
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Recent blog posts
- The Toyota 4x4 Conservation Outreach heads for home
- Innovative vehicles need innovative finance
- Toyota is a top 3 car brand
- Toyota partners with legendary environmental show 50/50
- Toyota team at tip of Africa
- Miles for Smiles interview - Geoff Dalglish
- FHM ride with Mark Cronjé
- Women's 4x4 training this weekend
- Toyota joins Miles for Smiles marathon
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